Overview
Purpose
Our purpose for this site is to help you create an incredible, memorable, and irreplaceable experience on the thrilling rapids, as well as a fast and easy way to get to that point. I would like to invite you to the wonderful world that is white water rafting. With plenty of businesses worldwide in partnership and more on their way, our goal is to ensure that your ride is wild, and hopefully not too far from home!
Audience
We understand that for our audience it's horrible when you can't schedule a time to go white water rafting because of work, family, sparse rafting locations, full bookings, or even being too anxious about calling people. We get it. On our website, you can get a list of supported local rafting locations, available bookings, and various methods of contact, and even automated booking. Your vacation time is precious to us, so let us help you make the most of it.
Branding
Website Logo
Style Guide
Color Palette
Palette URL: https://coolors.co/3ad1af-d2ab99-6f8ab7-2e294e-ee6352
| Primary | Secondary | Accent 1 | Accent 2 |
|---|---|---|---|
| #3AD1AF | #2E294E | #D2AB99 | #EE6352 |
Typography
Heading Font: Georgia (serif)
I want the larger text to be more decorative without being over the top.
Paragraph Font: Verdana (sans-serif)
I want smaller text to be easier to read, though I don't want it to feel just same-old
Normal paragraph example
The best Whitewater Rafting in Colorado, White Water Rafting Company offers rafting on the Colorado and Roaring Fork Rivers in Glenwood Springs. Since 1974, we have been family owned and operated, rafting the Shoshone section of Glenwood Canyon and beyond.
Colored paragraph example
Trips vary from mild and great for families, to trips exclusively for physically fit and experienced rafters. No matter what type of river adventures you are seeking, White Water Rafting Company can make it happen for you.
Navigation
Site Map
The Site Map of a site is just like it sounds…it is a map of the pages in a site and how they are related and linked together. From the map above we can see that we will eventually have the Home page and 2 sub or child pages.
The lines that connect them all together indicate that each page should be accessible from any other page, it is essentially showing us the global navigation for the site.
Wireframes
Wireframes are like blueprints for making webpages. They should show the major sections of content that will be on the page and the relative locations of each element. In the wireframe below you can see there will be 6 sections to our page:
- At the top we have a section with the logo (the box with the mountain means an image) and the navigation bar.
- Then there is a banner image that stretches all the way across the screen.
- Next we have some text and an image
- ...followed by another row made up of an image and some text.
- Then one more section of text with no image.
- Lastly, a footer containing a copyright/name line and 3 social media icons.
